Building a Social Media Presence
SCHROTH DC
Schroth DC, a specialized physical therapy clinic, focuses on providing expert care for individuals with spinal conditions, particularly scoliosis. Their services include dry needling, cupping, myofascial release, joint mobilizations, and personalized exercise programming. In August 2023, Schroth DC approached Moore Marketing Solutions for support in launching their social media presence. They recognized the importance of connecting with patients online and raising awareness about their unique approach to spinal care. Specifically, they sought guidance in developing a strategy and content framework that would educate, engage, and build trust with current and potential patients.
Deliverables
With Moore Marketing Solutions’ guidance, Schroth DC successfully launched an engaging presence on Instagram, Facebook, and Google Business. The initial strategy and content development focused on highlighting Schroth DC’s specialized scoliosis treatment services and broad physical therapy expertise. Educational posts, patient testimonials, and resource-driven content quickly attracted attention from individuals seeking spinal health solutions and positioned Schroth DC as a credible, trustworthy resource.
By providing a strong foundation, Moore Marketing Solutions equipped Schroth DC with the tools, content framework, and best practices needed to continue growing their online community and strengthening patient engagement.

Results
“Moore Marketing Solutions has been instrumental in transforming our digital presence. Their expertise in social media content development and management not only increased our visibility but also helped us connect with individuals seeking specialized spinal care. We appreciate their dedication to conveying our unique approach and for providing us with the foundation to continue building our online presence.”
– Eric Campesi, DPT & Caroline Campesi, DPT, Founders of Schroth DC